Develop Your Marketing Plan: What is Content Strategy?


This book covers the basics for developing a content strategy and creating great content that gains traffic and sells your product or service.


If you’re looking for content marketing made easy, this book gives you a simple plan to get started. The companion guide to “The One Year Content Strategy Workbook,” this book answers the basic questions many entrepreneurs have when they first think about digital marketing. It guides you through the one-year content planning journal so you can create client-attracting to content for your business. It will help you create an editorial blog calendar and develop a digital marketing strategy through defining your brand identity, target market, audience persona, and content style guide. It will help you develop a content plan and strategy for your business, organize your ideas, and create an editorial blog calendar.


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